BMW China • New Years Campaign
For the campaign on the occasion of Chinese New Year, I shot numerous images for BMW China used for blow up's on all bigger Chinese airports and countless public places. I photographed different traditions of the Chinese New Year from the north and the south • Each with different cars and models. With sunny trees, artificial snow produced by a snow canon, in the countryside and in huge metropoles like Beijing and Guangzhou.
CREDITS:
Client: BMW China
Agency: TBWA Beijing
Locations: Beijing, Guangzhou
Production: MOTO Group (Beijing)
Cars: BMW 7 Series LWB, BMW X3, BMW X2, BMW X4M, BMW 3 Series LWB, BMW X7
Rental Partner: prolightrent (Hamburg)
PostProduction: MOTO Group, Beijing
Agency: TBWA Beijing
Locations: Beijing, Guangzhou
Production: MOTO Group (Beijing)
Cars: BMW 7 Series LWB, BMW X3, BMW X2, BMW X4M, BMW 3 Series LWB, BMW X7
Rental Partner: prolightrent (Hamburg)
PostProduction: MOTO Group, Beijing
